Derrick Rose Signs $250 Million Deal With Adidas

Derrick Rose’s amazing 2011 has spilled into 2012 as he is set to sign a very lucrative deal with Adidas worth $250 million over 10 years.  Not only was Rose the 2010-2011 NBA MVP but Rose also signed a 5-year, $94 million contract extension with his Chicago Bulls. Continue reading Derrick Rose Signs $250 Million Deal With Adidas

Adidas adiZero Rose 2.0- ‘Wolverine’

Adidas has announced the launch of a new colorway of the Adidas adiZero Rose 2.0  The latest edition pays homage to Derrick Rose’s prep school Simeon Career Academy.  The new ‘Wolverine’ colorway magnifies the school’s varsity colors with dashes of fluorescent blue and yellow .  This latest colorway is set to release on 12/1/11.  Check out the images below and let me know what you think. Continue reading Adidas adiZero Rose 2.0- ‘Wolverine’

Adidas adiPower Howard

With the NBA Lockout still in effect, we have seen a tremendous amount of time and effort spent by players pushing their sneaker lines.  The next athlete in line is Dwight Howard.  This week Adidas launched the Adidas adiPower Howard.  The adiPower Howard is Dwight Howard’s third signature shoe.  The goal was to create a shoe that wouldn’t slow Dwight down as he’s flying through … Continue reading Adidas adiPower Howard

Adidas adiZero Rose 2.0 ‘Windy City’

Adidas is back with the second edition of the very popular adiZero basketball shoe. Last season Derrick Rose had a breakout season, winning NBA MVP. Much like their superstar athlete Adidas had a breakout year in the basketball sneaker world with the adiZero Rose 1.0. Adidas sent Derrick Rose to China this summer to promote the brand and they also introduced the new Adidas adiZero … Continue reading Adidas adiZero Rose 2.0 ‘Windy City’